I was not aware that cover letters are usually only if the company is interested in you after reading and reviewing your resume. I would have thought they would read the cover letter first.
I believe the best advice the article gave was that it is important to draft your cover letters so that they relate to the company your sending it too. This is better than just mass mailing the same cover letter because the information you put in your letter will relate more to the company if it is customized.
I think the article is very useful and I agree with all the tips and pointers. I will definately use the cover letter checklist it gives at the end when writing my cover letters.
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